Portfolio

Godwin writes in a way that aligns perfectly with our brand voice. Our strategy ended up better on SERPs. We appreciate his input, and attention to details. 

Pei Zhi Sim

Pei Zhi Sim
Founder at Hyper Fame Digital

Case Study 1 – 300% increase in traffic and conversion

I collaborated with the SEO agency above for an e-commerce store around May/June, 2025. I was tasked with drafting a roadmap, writing, editing, and distributing it.

  • Challenge: The store was spending heavily on SEO but had no defined content strategy.
  • Solution: I did comprehensive customer research, competitor analysis, keyword research, and drafted cluster topics that referenced a pillar article.
  • Result: 300% increase in traffic and conversion. When our contract ended in August, traffic had increased to over 4k visitors a month from the initial 900 monthly volume. (as seen below)
Snow Slumber domain overview showing traffic growth
Case Study 2 – 8 monthly visits to 3000 monthly visits

I collaborated with a company that just launched its website in Q1 2024. I was tasked with writing and editing from ready-made briefs.

Challenge: Website lacked authority in a competitive niche.
Solution: I did comprehensive keyword research for every topic given. One of my articles still drives the highest traffic.
Results: Fewer than 10 monthly visits to 3000+ monthly visits in less than a year.

My contract with them paused temporarily in November 2024. We renewed it in July 2025. Currently, I write two articles a month with them, and they all rank on page 1 for target keywords.

Cube Asia domain overview showing traffic growth

I help small to large-sized brands rank on page one of Google for their target keywords, and these brands trust my work:

Logos of brands Godwin has written for

Some of my work